College Survey – Summer 2023 Name Email College Name Where is your school located? Select the closest marketNew York CityAlabama – BirminghamAlasksa – AnchorageArgentina – ArgentinaArizona – PhoenixArkansas – ArkansasCalifornia – Costa MesaCalifornia – Los AngelesCalifornia – Palm SpringsCalifornia – SacramentoCalifornia – San DiegoCalifornia – San FranciscoCalifornia – Santa BarbaraCalifornia – Thousand OaksColorado – DenverConnecticutDelaware – DelawareFayetteville – FayettevilleFlorida – Fort LauderdaleFlorida – Ft. Myers/NaplesFlorida – JacksonvilleFlorida – MiamiFlorida – OrlandoFlorida – Palm BeachFlorida – SarasotaFlorida – TallahasseeFlorida – Tampa/St. PetersburgFort Wayne – Fort WayneGeorgia – AtlantaHawaii – HawaiiIdaho – BoiseIllinois – ChicagoIndiana – IndianapolisIndiana – South BendIowa – Des MoinesKansas – WichitaLouisiana – New OrleansKentucky – LouisvilleMaine – MaineMaryland – BaltimoreMassachusetts – BostonMichigan – DetroitMinneapolis / St. Paul – Minneapolis / St. PaulMississippi – Jackson, MSMissouri – Kansas CityMissouri – St. LouisMontana – MontanaNebraska – OmahaNetherlands – NetherlandsNevada – Las VegasNew Hampshire – New HampshireNew Jersey – New JerseyNew Mexico – AlbuquerqueNew York – BroadwayNew York – BuffaloNew York – Central New YorkNew York – Long IslandNew York – Rockland / WestchesterNorth Carolina – CharlotteNorth Carolina – RaleighNorth Dakota – FargoOhio – CincinnatiOhio – ClevelandOhio – ColumbusOhio – DaytonOklahoma – OklahomaOklahoma – TulsaOregon – PortlandPanama – PanamaPennsylvania – Central PennsylvaniaPennsylvania – PhiladelphiaPennsylvania – PittsburghRhode Island – Rhode IslandSouth Carolina – South CarolinaSouth Dakota – Sioux FallsTennessee – MemphisTennessee – NashvilleTexas – AustinTexas – DallasTexas – HoustonTexas – San AntonioUtah – Salt Lake CityVermont – VermontVirginia – Central VirginiaWashington – SeattleWashington, DC – Washington, DCWest Virginia – West VirginiaWisconsin – Appleton, WIWisconsin – MadisonWisconsin – Milwaukee, WIAustralia – AdelaideAustralia – BrisbaneAustralia – MelbourneAustralia – PerthAustralia – SydneyAustriaBelgiumBrazilBulgariaCalgaryCanada – MontrealCanada – OttawaCanada – TorontoCanada – VancouverChinaColombiaCubaCyprusDenmarkEdmontonEstoniaFinlandFranceGermanyGreeceHong KongHungaryIcelandIndiaIndonesiaIsraelItalyJapanLuxembourgMalaysiaMaltaMexicoMonacoNew ZealandNorwayPeruPhilippinesPolandPortugalPragueRussiaSingaporeSouth AfricaSouth KoreaSpainSwedenSwitzerlandTurkeyUK – IrelandUK – LondonUK – ScotlandVenezuelaOther Where is your school located? Is your school participating in the BroadwayWorld Student Blog Program? Yes No No, but please send me more information Please indicate which of the following BroadwayWorld products/services you are aware of (whether or not you are currently utilizing them): Stage Mag Event Listings Press Release Submissions Video Submissions Photo Submissions On-Site Digital Marketing Offerings (banner ads, interstitials, etc) Email Blast Marketing Offerings Content Sponsorship Opportunities Camp Listings College Program Listings Job Listings Audition Listings Social Media Marketing Offerings Industry Pro Newsletter Checkboxes Stage Mag Event Listings Press Release Submissions On-Site Digital Marketing Offerings (banner ads, interstitials, etc) Email Blast Marketing Offerings Content Sponsorship Opportunities Camp Listings College Program Listings Job Listings Audition Listings Social Media Marketing Offerings Would you be interested in marketing educational content (how to’s, industry best practices, hearing from experts, etc)? If yes, what format would you be most likely to engage with that content? Webinar Podcast Written Article Self-Paced Course I would not be interested in this kind of content Are you primarily marketing to audience members for individual productions at your school, or for your program to prospective students? Audience Members for Individual Productions Program Marketing for Prospective Students We do both types of marketing What is your current average marketing budget per school year (across all channels)? Under $1,000 $1,000-$5,000 $5,000+ For an average production, what channels are you currently utilizing in your marketing plan (select all that apply)? Local Newspaper (Print Ads) Local Newspaper (Digital Ads) Local/Regional Magazines (Print Ads) Local/Regional Magazines (Digital Ads) National Magazines (Print Ads) National Magazines (Digital Ads) Programmatic Digital Advertising Direct Advertising Buy with Theatre Focused Websites (BroadwayWorld, etc) Billboards Movie Theatre Advertising Local Radio (Terrestrial Broadcast) Digital Radio Podcasts/Podcast Networks Local Television National Television College Guides OtherOther Beyond budget constraints, what are your biggest pain points in marketing your program? Individual shows? Would you be interested in the return of our BroadwayWorld Student Showcase for graduating seniors? Yes No Would you potentially be interested in the following services were BroadwayWorld to offer them, assuming cost for the service is not a barrier? Select all that apply. AI Press Release Writer Press Release Distribution Digital eBlast HTML Generator SEO Optimization Social Media Templates eBlast Templates Digital Ad Templates Social Media Content Calendars Turnkey Marketing Plans Event Calendar Listing Management Social Media Influencer Events Video Creation Services Podcast Services Student Reviews/Ratings Answering Frequently Asked Questions about your Program? How large is your program (by number of students with a declared major in your program)? Under 25 students 25-50 students 50-100 students 100+ students Submit
